If you’ve been wondering how to make money with ClickFunnels, you’re not alone. Entrepreneurs, coaches, local business owners, and creators all ask the same thing:
“Can I really turn funnels into profit?”
The answer is yes—but only if you use ClickFunnels the right way.
This guide will break down exactly how to make money with ClickFunnels using real-life strategies that work for both online and offline businesses. Whether you’re a coach, course creator, eCommerce seller, or local service provider—this is the roadmap.
🔑 1. Sell Your Services With ClickFunnels
The #1 way to make money with ClickFunnels is by selling your own services. This applies whether you’re a:
- Health coach
- Consultant
- Fitness trainer
- Business strategist
- Local service provider (remodeling, cleaning, etc.)
ClickFunnels allows you to productize and present your services professionally, turning any inquiry into a sale. You can create sales pages, booking funnels, and checkout pages in minutes.
📦 Create Service Packages
For example, if you run a 3-month coaching program or provide consultations, ClickFunnels helps you:
- Offer one-time payments or monthly subscriptions
- Embed testimonials and service guarantees
- Automate follow-ups and confirmation emails
It’s as easy as setting up a funnel, plugging in your offer, and sending the link to clients.
🧾 Collect Deposits for Custom Services
Let’s say you offer high-ticket services, like home remodeling. You can use ClickFunnels to charge deposits—$100, $500, or even $1,000—to secure consultations. This filters out unqualified leads and brings in serious buyers only.
Pro Tip: Use a deposit funnel to collect payment and client info (email, phone, address). That data becomes fuel for future upsells, cross-sells, or retargeting campaigns.

🏠 2. Use ClickFunnels for Local and Offline Businesses
Still wondering how to make money with ClickFunnels as a local business? The same rules apply.
Here’s how local business owners are cashing in:
- 📅 Collecting deposits for appointments
- 🔁 Setting up recurring monthly payments (e.g., cleaning services)
- 📲 Capturing leads and automating follow-ups
- 💬 Sending proposals with payment links
Let’s say you own a cleaning service. You can charge monthly using ClickFunnels and upsell extra services (deep clean, pet treatment, etc.). One funnel. Automated revenue.
🛒 3. Sell Physical Products Using Funnels
If you’re in eCommerce, here’s how to make money with ClickFunnels: isolate your best-performing product and build a funnel just for it.
Why?
Because unlike Shopify, where you display 20+ products at once, ClickFunnels helps you sell one offer at a time—with upsells, downsells, and more.
🎯 Real Example
If you sell survival kits:
- Main Offer: 1 Survival Kit for $29
- Upsell #1: Buy 5 kits and save 25%
- Downsell: Add batteries or flashlight accessories
This single product funnel can outperform your entire store if built right.

🎓 4. Launch & Sell Online Courses
One of the smartest, most scalable ways how to make money with ClickFunnels is through online courses.
An online course is the ultimate digital product:
- Create it once
- Sell it forever
- No inventory or fulfillment needed
- 90%+ profit margins
ClickFunnels makes it easy to build out course modules, member areas, downloadable PDFs, video libraries, and quizzes.
💡 Turn Coaching Calls Into Courses
If you’re a coach, simply record your one-on-one sessions and organize them by topic. Add titles, downloads, and lessons to each call. Boom—you’ve got a course.
You don’t even need to start from scratch. Use what you already teach and repurpose it.
🧠 Why This Works
- Customers can watch content on their own time
- You can charge more by offering course + live Q&A bundles
- It increases retention and customer lifetime value
Pro Tip: Even gyms and local businesses can sell online courses (i.e., workout plans, meal guides). Just bundle digital resources into your memberships using ClickFunnels.
🔁 5. Affiliate Marketing With ClickFunnels
When people talk about how to make money with ClickFunnels, affiliate marketing is often the first idea that comes up.
And yes—it’s real. But don’t start here.
Affiliate marketing works best after you’ve built trust through your own offers or content.
🧲 How to Start
Start by promoting the One Funnel Away Challenge. It’s a ClickFunnels training program that pays 100% commission—so for every $100 sale, you keep the entire amount.
Once you sign up for ClickFunnels, you automatically become an affiliate and can:
- Share links to free funnel templates
- Promote Russell Brunson’s books and events
- Refer new users to ClickFunnels subscriptions (and earn monthly recurring commissions)
You can earn anywhere from 20% to 40% recurring commission on active users.
🚀 6. Build Funnels for Other Businesses
If you’re tech-savvy or enjoy marketing, one of the best ways how to make money with ClickFunnels is to build funnels for others.
Here’s what that looks like:
- Build a funnel once
- Charge $500–$5,000 per client
- Offer optional monthly management
- Get paid for updates, hosting, and strategy sessions
Thousands of small businesses want ClickFunnels but don’t know how to use it. You can be the bridge.
Pro Tip: Use the same funnel templates you’ve built for yourself. Just tweak the branding and offer.

💼 Real Businesses Using ClickFunnels (Case Studies)
Let’s make this practical. Here’s how to make money with ClickFunnels in the real world:
🧹 Cleaning Company
Monthly recurring service funnel with upsells (deep clean, pet odor) + deposit collection.
🧱 Remodeling Contractor
$1,000 deposit funnel for high-ticket consultations. Fully customized proposal page.
🛍️ Shopify Seller
Single-product funnel for best-selling item with upsell bundles and warranty add-ons.
🧑🏫 Business Coach
3-month coaching funnel + bonus masterclass upsell + recorded calls turned into a digital course.
💬 Final Thoughts: The Key to Making ClickFunnels Work
ClickFunnels isn’t magic. It’s a tool. But when you pair it with the right:
- ✅ Offer
- ✅ Messaging
- ✅ Funnel strategy
- ✅ Audience
…it becomes a money machine.
Here’s the simple breakdown:
- Start with what you already sell (services or products)
- Build a funnel around it
- Add upsells or digital products
- Layer in affiliate marketing if it fits
- Optimize and scale
That’s how to make money with ClickFunnels—the real way.
✍️ Conclusion
Whether you sell services, courses, or physical products—ClickFunnels gives you the flexibility and power to build funnels that convert.
So if you’re still wondering how to make money with ClickFunnels, here’s your answer:
- Start where you are
- Use what you have
- Build what sells
- And optimize as you go
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