In Episode 004 of the Brand Up Podcast, Marian Esanu dives into the power of pre-selling for coaches, authors, and service providers looking to sell online courses. By mastering this strategy, you can establish authority, build demand, and generate revenue even before creating your course content.
In this episode, Marian interviews Julie Stoian, a digital marketing expert and coach, currently serving as Executive Partner and VP of Marketing at ClickFunnels. Julie is also the co-founder of Create Your Laptop Life® and Funnel Gorgeous—two renowned brands that guide entrepreneurs in launching successful online ventures. Together, Marian and Julie explore actionable steps on how to effectively pre-sell online courses, turning your idea into income while validating demand.
Why Pre-Sell to Sell Online Courses?
Pre-selling allows you to test your course concept, refine your target audience, and gather feedback from real buyers. By following Julie’s expert insights, you’ll learn how to implement the tactics that transform course ideas into profitable offerings. This episode is perfect for those who want to sell online courses without the risk of investing time and resources prematurely.
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